24.03.2022: Director of Communications at The BRIT School, Alexa Cruickshank, discusses The Royal Bank of Canada Emerging Artists Programme, which gives recognition to the emerging talent of students and help pave the way for young people to have a career in the creative industries.

Music performance at The BRITS School. Photo Credit: The BRIT School
The BRIT School changes the lives of young people who want creativity as part of their future. Our aim is to be at the heart of talent development in the UK.
The Royal Bank of Canada (RBC) Emerging Artists Programme mirrors this approach and shares the vision to enrich students’ lives and develop a new generation of artistic talent.
Last year’s partnership with RBC helped The BRIT School achieve a number of goals by supporting ambitious theatre and visual arts projects; the creation of a student achievement award; an employee mentoring programme and most predominantly saw RBC become the Principal Partner of the schools online showcase BRIT Now – benefiting the lives of hundreds of young artists.

Choir performing at The BRITS School. Photo Credit: The BRIT School
Stuart Worden, Principal of The BRIT School, said:
“We are excited to continue the journey with RBC.
“With continued and growing pressures on funding, sustained and core support from partners like RBC is essential to ensure The BRIT School can continue to invest in the broad creative vocational education, which is free, for the 1,400 students who come from all social backgrounds.
“RBC’s support will make a huge difference and help to #keepBRITspecial for the next generation of young creative minds.”
Prue Thompson, Senior Director of Marketing and Client Engagement at RBC Wealth Management International, said:
“Our purpose at RBC is to help communities prosper, and our long-standing commitment to the arts is central to achieving this.
“It’s exciting to see the positive impact this support has on helping young and emerging artists prepare for a career in the industry.”

The BRIT School give young people an opportunity to develop their musical skills, talent and knowledge. Photo Credit: The BRIT School
Find out more about UK Music’s Music Academic Partnership here.
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